Storytelling about Your Brand Online & Offline is available on Amazon ! : the short hidden story of my contributions to Bernadette’s Martin book on personal branding
« As an HR Talent Management Director I ask all executives who want to see me for career advice or a promotion to write a mini-BIO of themselves (200 words max) and a CV (2 pages max). A goodstoryteller is often a great leader. He/she knows where his/her strengths are, how to communicate on them and how to then engage people to follow him/her. » Sandrine Joseph, Talent Management – from Storytelling about your brand onlin and online by Bernadette Martin (2010).
